This is my archive



The birth of social media has entirely rewritten the customer journey. While this shift has unsettled many media enterprises, ELLE Magazine chose to face the… Read More

Tufts Health Plan

Since 2016, Tufts Health Plan has been actively working to create an open and trusting relationship with their members. Insurance agencies have a complex identity… Read More

Discount Tire

Discount Tire’s top executives continuously stress ‘we are in the business of people that just happens to sell tires’. They are a company that strives… Read More


With 90% of businesses primarily competing on customer experience, 2016 is the year that organizations need to become more customer-focused. But we know that is… Read More

ELLE’s Inner Circle

Read our case study and see how ELLE uses online community to: Utilize data-driven metrics to grow advertising revenue Gather real-time insights for fast… Read More

The UPS Store

Consumer insights are the backbone of today’s advertising campaigns. Without them, agencies risk launching campaigns that miss the target. Download our case study that explains how FUEL… Read More


While customer feedback has always been important to Hertz, in 2010 they realized that to truly incorporate the voice of the customer into their organization… Read More