Finance & Insurance

Enabling Institutions to
Thrive with Confidence in Uncertain Times

Reach more diverse audiences and maintain consistent customer satisfaction while understanding market share.

Financial and insurance institutions face challenges in a changing landscape.

Banks are challenged with reaching younger and more diverse audiences, maintaining client satisfaction, and understanding market share. Meanwhile, insurance providers must assess customers’ and prospects’ perceptions of their policies, develop competitive pricing and product coverage, and increase awareness of their financial education and advisory offerings.

Launch, improve, and adapt

Fuel Cycle empowers financial service and insurance organizations with the insights, intelligence, and confidence to launch new products, improve existing ones, and adapt services to cater to larger audiences through fast and actionable insights directly from consumers.

Fueling innovation with insights

Unlike alternative offerings, the Fuel Cycle Research Engine allows financial service and insurance organizations to gather in-depth, qualitative, and quantitative input from diverse clients and prospects. The platform integrates robust data and analysis tools with the client’s existing platforms to generate actionable insights on products and services.

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Brand Intelligence

Nurture genuine and consistent client connections with Fuel Cycle’s technology that enables businesses to drive continuous research and foster relationships that cultivate lasting brand trust.

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Market Intelligence

Stay ahead of the competition and adapt to changing market conditions with actionable insights that inform messaging, advertising, client retention, market sizing, and more decisions.

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Product Intelligence

Drive customer-centered innovation and adapt or build products that win new audiences by continuously capturing feedback with Fuel Cycle’s technology.

Insights and intelligence for financial institutions

  • Track clients’ changing financial preferences over time 
  • Understand consumer attitudes towards economic concerns 
  • Improve brand perception and sentiment through community engagement 
  • Identify products and services that promote or discourage brand switching 

Insights and intelligence for insurance providers

  • Foster deeper relationships with their policy holders 
  • Gain qualitative and quantitative insights on policy pricing, coverage, and preferences 
  • Understand how financial goals and economic situations drive policy decisions

Finding the ‘so what’ behind your research.

First National Bank of Omaha (FNBO) was not getting what it wanted from its old research processes. The work was being done, and the money was being spent, but the data needed to be made actionable or utilized to its potential. 

Hoping for a solution, FNBO shifted its strategy to find value in its research.

Accelerate decision intelligence.

By leveraging the Research Engine, which powers leading insights communities, brands forge connections with their key audiences and harness actionable insights that drive confident business decisions.