This is my archive



Carhartt started running customer experience research 13 years ago, by mailing paper surveys. This highly manual method lacked efficiency, resulted in low response rates, and… Read More


The birth of social media has entirely rewritten the customer journey. While this shift has unsettled many media enterprises, ELLE Magazine chose to face the… Read More

Tufts Health Plan

Since 2016, Tufts Health Plan has been actively working to create an open and trusting relationship with their members. Insurance agencies have a complex identity… Read More