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The 2024 Guidebook to Mastering Insight Community Management
In the fast-paced world of market research, community management has become vital for connecting with audiences, gathering authentic feedback, and gaining actionable intelligence through valuable insights. Whether you’re new to community management or looking to enhance your skills, this eBook will equip you with the essential knowledge and strategies to
Resources
The Future of Retail: The Reinvention of Brick-and-Mortar
The ubiquitous rise of online shopping is directly connected to the decline of brick-and-mortar. The past few years have been
Cybersecurity Leads in Customer Experience
2017 was marked by scandals surrounding major security infractions in businesses small and large. With the Equifax breach that began
3 Ways of Preventing Customer Feedback Fatigue
Study after study reports consumers read reviews and make purchasing decisions based on ratings. In fact, 88% of consumers trust online reviews as much
Inclusive Technology: Accessibility and The User Experience
By: Cait Wilson, Ph.D. Candidate In North America, approximately 54 million people have disabilities, and CMOs are mandated to offer positive customer
Top Market Research Predictions for 2018
2017 continued to usher in a market of unpredictably; longstanding institutions were overturned, new technologies emerged, and digital giants continued
Fuel Cycle’s 2017 Star Players
As the end of the year comes to a close, Fuel Cycle wants to highlight the wonderful year we have
Improve Employee Happiness by Adopting an Online Employee Community
We know loyal customers are worth their weight in gold to any firm. That’s why by 2018 it’s projected more
3 Tips for Humanizing Data: Numbers Have Feelings Too
It’s no secret that big data plays a huge role in understanding consumers and personalizing the customer journey. In fact,
4 Ways to Give Thanks to your Customers this Holiday Season
The season of giving is finally here, and who better to thank than the people keeping your business up and
Seeing Past ROI and Understanding Market Research Value
Less than half of companies include market research in their marketing budgets. Furthermore, many organizations that do allocate a small portion
Accelerate decision intelligence.
By leveraging the Research Engine, which powers leading insight communities, brands forge connections with their key audiences and harness actionable insights that drive confident business decisions.