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The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
2026 Market Research & Insights Trends Report
Trend Report 2026 Market Research & Insights Trends Report Table of Contents Introduction The End-to-End Era: Turning AI into Action 2026 marks a defining shift in the insights industry. The conversation has moved past whether artificial intelligence can support research – we know it can. The question now is how
Resources

What to Expect from the Incoming Gen Z Workforce
The “iGeneration” was born between 1995 and 2012, in the booming era of smartphones and social media. To them, a

What 2018 Taught Us About Marketing: Inclusiveness Matters
2018 was the year where controversial figures headlined the most powerful advertising campaigns of the year. Marketing from year-to-year has

Automation & The Future of Market Research
Imagine if you could significantly speed up the market research process, ensure more accurate insights, and drive efficiency across every

Pharmaceutical Market Research And How To Help Your Customers
If you’re part of the pharmaceutical or life science industries, you’ve probably already felt the effects of an industry that

How Physical Stores Boost E-commerce
E-commerce needs physical stores at the end of the day. A new study reveals that U.S e-commerce giants use pick-up

Introducing FastFocus to the Fuel Cycle Exchange
FastFocus founder and CEO, Bill Bloom, has spent the last 15+ years inventing and delivering leading-edge SAAS solutions and award-winning

The Final and Most Effective Steps in Market Research
Let’s start this post off with a quick pop quiz. Do you remember any of the following products? Colgate (as

Should the Future of Your Data be Decided by Big Tech?
Mark Zuckerberg said it himself at one of his first public appearances: “If the product is free, then you are

How to Use Market Research to Fix Your Customer Retention Problem
Let’s start with one of the most pressing questions facing businesses today. Why should your company make customer retention a

Maximizing Usable Customer Intelligence in the Age of Data Proliferation
Customer data is crucial to ensure a sustainable long-term client base. According to a PWC study, there will be 20 times
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