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How to Optimize Research ROI: A 10-Step Guide for Fast, Actionable Insights
Market research should be a competitive advantage, not a bottleneck. Traditional research is often slow, expensive, and disconnected from real business needs. Companies that optimize their research strategy can reduce costs by 5-10x, accelerate insights by 85%, and scale research efficiently—without adding overhead. This 10-step checklist will help you evaluate whether your
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From Coachella to the MoMA: How AR is Changing the Arts Industry
Augmented reality has been struggling to attract major institutions. This year marks a major shift with big names using AR,
Getting the Breakthroughs in Customer Data Your Organization Needs
More and more, companies are making decisions based on consumer data. Most of the data is good. Sometimes the data
Fuel Cycle Exchange (FCX) Debuts at MarTech Conference
MarTech Conference — Fuel Cycle, today announced the launch of Fuel Cycle Exchange (FCX), an industry-first platform that aggregates insights tools,
Amazon Set to Launch Delivery Service: How UPS and FedEx Can Fight Back
Amazon recently announced that they will be providing their own shipping services. These shipping services will start only in Los
Augmented Reality Is Predicted To Be The Leading Trend In All Industries
No doubt you’ve heard of the top Augmented Reality (AR) technologies from leading brands like Apple’s ARkit and Google’s ARCore.
The May 25th GDPR Compliance Deadline is on the Horizon: Is Your Business Ready?
If your company gathers data on people in the EU, then you will most likely have to make changes to
How to Reach Millennial and Gen Z Customers: Conducting Research with the Most Unengaged Generations
What can we learn from the two Millennial founders of the market research company, Campus Insights? The short answer is
Reckoning with Facebook’s Missteps: How to Personalize Your Ads without Creeping Out Your Audience
Since talk about Facebook and data responsibility is abuzz right now, let’s jump in on the conversation. After all, data
Leading an Online Community Space
By Jamie Bock, Associate Community Manager You could write a book about best practices for online communities. In fact, there
The Top 5 Influencer Marketing Trends of 2018
Who knew social media influencers would pay such a dominant role in marketing this year? Well, based on several 2017