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Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
From Brief to Boardroom: Scaling Decisions with AI-Powered Research Agents
Whether you’re scaling your insights team or future-proofing your function, this session offers a blueprint for operationalizing AI without losing control, transparency, or human judgment.
Resources

The May 25th GDPR Compliance Deadline is on the Horizon: Is Your Business Ready?
If your company gathers data on people in the EU, then you will most likely have to make changes to

How to Reach Millennial and Gen Z Customers: Conducting Research with the Most Unengaged Generations
What can we learn from the two Millennial founders of the market research company, Campus Insights? The short answer is

Reckoning with Facebook’s Missteps: How to Personalize Your Ads without Creeping Out Your Audience
Since talk about Facebook and data responsibility is abuzz right now, let’s jump in on the conversation. After all, data

Leading an Online Community Space
By Jamie Bock, Associate Community Manager You could write a book about best practices for online communities. In fact, there

The Top 5 Influencer Marketing Trends of 2018
Who knew social media influencers would pay such a dominant role in marketing this year? Well, based on several 2017

Creating the Perfect Infographic for Presenting Data
Infographics are the perfect way to present data in a way that is accessible to everyone. However, getting it right

Data Mining in Market Research
Traditional market research strategies definitely have their place when it comes to identifying different aspects that lead to consumer purchasing

How to Get Customers to Complete Your Surveys
By Zoe Rose, Senior Research Associate Traditional economic theory predicts that players in a perfect market will make rational choices

The Development of Predictive Analytics in Market Research
In a recent interview from Campaign Monitor, 6 of the top digital marketers make insightful predictions about the future of

How to Make the Most of Customer Insights
C2C retailers like Etsy and eBay are on the rise, even almost overtaking Amazon as the most patronized shops online.
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