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Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
TMRE 2025 – From Support to Strategy: Building an Insights Function Leaders Can’t Ignore
What does it take to build an insights function that leaders can’t ignore? In this session, Jeff Dahms of Physicians Mutual shares how he transformed research from a “nice-to-have” into a critical business driver—embedding insights into go-to-market plans, creating continuous customer feedback loops, and building organizational confidence in decision-making.
Resources

Can Facebook Use Data-Mining to Lead the Dating Industry?
There was a major announcement at F8 earlier this month in San Jose. Facebook will launch “Date”, a new dating

Why Zara is Leading Tomorrow’s Fashion
Zara is transforming the way you shop. They want to take a simple shopping trip and transform it into a

Why Quant Funds Switch to Machine-Learning: The Future of Finance
Machine-learning algorithms should generate some $42 billion in annual ad spend by 2021. While experts speak of a “machine learning

The Emotional Science Behind Big Data
As data scientists, it’s easy to think of data in terms of only engagement, marketing, and customer experience. However, artist,

From Coachella to the MoMA: How AR is Changing the Arts Industry
Augmented reality has been struggling to attract major institutions. This year marks a major shift with big names using AR,

Getting the Breakthroughs in Customer Data Your Organization Needs
More and more, companies are making decisions based on consumer data. Most of the data is good. Sometimes the data

Fuel Cycle Exchange (FCX) Debuts at MarTech Conference
MarTech Conference — Fuel Cycle, today announced the launch of Fuel Cycle Exchange (FCX), an industry-first platform that aggregates insights tools,

Amazon Set to Launch Delivery Service: How UPS and FedEx Can Fight Back
Amazon recently announced that they will be providing their own shipping services. These shipping services will start only in Los

Augmented Reality Is Predicted To Be The Leading Trend In All Industries
No doubt you’ve heard of the top Augmented Reality (AR) technologies from leading brands like Apple’s ARkit and Google’s ARCore.

The May 25th GDPR Compliance Deadline is on the Horizon: Is Your Business Ready?
If your company gathers data on people in the EU, then you will most likely have to make changes to
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