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Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
Rethinking Qual: AI That Listens, Sees, and Probes
In this webinar, we explore the emergence of perceptive AI: technology that not only hears responses, but also sees facial cues, reacts to behavior, and probes like a skilled moderator.
Resources

Machine Learning Takes Over for Human Moderators
Community management is on route to a new era with machine learning. If chatbots have proved to improve client service,

How Domino’s Became One of the New Leading Tech Companies
As shopping has mostly become an online experience, companies have developed sharper marking tools to improve the user experience. In

Emotion Becomes Data: Marking a New Era in Advertising
Emotion is an unpredictable and powerful factor in our every day consuming habits. According to a Stanford study, it takes

The Essential Steps in The Marketing Research Process
If you are in marketing, then no doubt a major part of your role is conducting marketing research. Every minute,

Is Apple Holding the Future of Healthcare in Its Hands?
While the Obamacare is undergoing a stiff transition, no one can help but wonder: how is electronic health going to develop?

Will AI Replace the “Human” In HR?
With artificial intelligence on its way to the human resources department, one cannot think but wonder how the “human” in

Fuel Cycle Exchange: The Solution to the #1 Challenge Faced by Enterprise Insights Teams
By: Brandon Lee, Solutions Consultant at Fuel Cycle Today’s modern researcher has a vast and growing array of tools and

How Honest Amazon Reviews Guarantee Your Business Integrity
With new user policies for all the GAFAs, Amazon marks a new chapter for its users: the progressive ban of

Can Facebook Use Data-Mining to Lead the Dating Industry?
There was a major announcement at F8 earlier this month in San Jose. Facebook will launch “Date”, a new dating

Why Zara is Leading Tomorrow’s Fashion
Zara is transforming the way you shop. They want to take a simple shopping trip and transform it into a
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