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The Insider’s Guide to Market Research for Retail & CPG Brands
The retail and CPG landscape is evolving at breakneck speed. Shopper expectations change overnight, categories are becoming more saturated with new innovations, and economic pressures make profitability more challenging than ever. Winning brands don’t rely on guesswork—they leverage agile, real-time insights to track trends, test strategies, and make bold, informed decisions
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Passenger Launches New Site & Changes Name from FUEL to FUEL CYCLE
New Site Better Showcases Passenger’s Extensive Enterprise Capabilities and Marks the Introduction of FUEL CYCLE, an Enterprise-Grade Community Solution Providing
How Super Bowl Advertisers Can Avoid a $5M Mistake
Super Bowl commercials have taken on even more outsized economic power in recent years, as audiences become more fragmented across
Chatbots Are Set to Become the New Standard for Brand, Customer Interactions
One of the great hallmarks of customer and brand relationships is fast, reliable, and personalized communication. This is where chatbots
Community Manager Spotlight: Rushita
In honor of Community Manager Appreciation Day we are starting a new blog post series – the Community Manager Spotlight.
AI: The New Customer Experience Order
Artificial intelligence, better known as AI, is being touted as having the ability to reshape the global economy. Not a
Talking With Your Company’s Most Valuable Asset
Online community platforms not only offer a unique, interactive tool for consumer research but are also a means to engage
The Future Of Market Research In 2017
According to the latest industry reports, companies across the US are on track to spend roughly $16 billion this year
New Online Community Platform Offered In Canada
Leger and Passenger Partner to Introduce the Powerful FUEL CYCLE Platform Passenger Inc., a global technology firm that provides companies
Passenger Changes Its Name To FUEL CYCLE To Reflect Mission To Incorporate The Voice Of The Customer Across The Enterprise
Customer intelligence driven by the FUEL CYCLE platform captures the customer experience, providing powerful insights that transform the customer journey