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The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
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Communities as Strategic Infrastructure
eBook Communities as Strategic Infrastructure The Operating System for Customer Understanding Table of Contents Executive Overview Organizations today operate in markets defined by continuous disruption, rapid shifts in customer expectations, and tightening pressure to make decisions grounded in evidence rather than instinct. The urgency has never been greater: Forrester’s 2024
Resources
Exploring Delight, Desire, and Needs with Brands
It’s natural to think that in today’s digital world you need to go viral to break through the noise. However,
Leveraging UX Throughout the Product Lifecycle to Deliver User-Centric Products and Drive Business Value
Integrating UX strategy and a harmonized design lifecycle from discovery through delivery provides a golden thread at all touchpoints that
Panel: Communities for Customer-Centric Organizations
In times of both prosperity and uncertainty, communities are an enduring way to bring the customer’s voice into an organization—well
How Video is Killing The Radio Star* | *Radio Star = PowerPoint
The past year has transformed the way we utilize video to communicate with our friends and family. Since our personal behaviors
Welcome to FC Connect 2021 | Day 1
FC Connect is a virtual summit experience all about celebrating insights that ignite action. For research to be a real driver
How to Make Your International Community A Success
In the past, if you wanted to connect with someone in another country, you had to book a plane ticket
Comparing Market vs. UX Research
When businesses already have a general market research plan in place, they often rely on these existing insights rather than
Research Integrity for Online Communities
Companies today want to engage in strategy-led growth without interruptions or fear of malicious behavior. Unfortunately, one of the biggest
The Ultimate Guide To Employee Communities
After unprecedented business growth and historically low unemployment, organizations were flush with top talent before COVID-19 shut down the nation
Virtual Interview Use Cases for Financial Services
The financial services sector has become increasingly competitive in the last few decades as the popularity of big banks has
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