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Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
From Brief to Boardroom: Scaling Decisions with AI-Powered Research Agents
Whether you’re scaling your insights team or future-proofing your function, this session offers a blueprint for operationalizing AI without losing control, transparency, or human judgment.
Resources

Leveling Up Your MR for the Video Game Industry
Market research is essential for any business to be successful, and the gaming industry benefits especially from agile market research

Empowering Inclusive Market Research: The Role of Accessibility
Market research aims to collect data that will lead to better business decisions and provide better products or services for

Satisfying Customer Appetites: The Role of Market Research in the Restaurant Industry
According to recent forecasts, the restaurant industry will generate $997 billion in sales in 2023, despite inflation. However, rising ingredient

Finding the ‘So What’ Behind Your Research
Like many industries, banking has faced many challenges in recent years, from increasing competition to shifting customer expectations – challenges

Consumers demand answers from retailers about price hikes
Retail Leader | Elizabeth Christenson | Lifestyle changes created by inflationary pressures may actually benefit retailers in essential categories if

The Insider’s Guide to Market Research for the Insurance Industry
The global market research industry is worth $82 billion, and it’s only showing signs of growth. That’s for a good

How Community Can Benefit the Banking Industry in the Impending Recession
During economic downturns, banks must remain connected to their customers and communities to provide financial support and stability to individuals

ATI Gatherings: Actioning Insights Questions Answered
Providing insights is not a barrier. Ensuring those insights actually move the needle is the job at hand. Is where

Market Research For The Banking Industry
Recessions affect businesses in all sectors; however, banks and other financial institutions are hit hardest when the economy is in

Fixing the Customer Retention Problem
the Customer | Customer retention is intrinsic to the success of any business, whether it’s a startup or an established
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