White Paper

Understanding Consumer Behavior in Retail: Factors Driving Preference, Social and Political Issues, and Shopping Channel Expectations

Welspun is a Fuel Cycle client and conglomerate with diverse businesses in line pipes, textiles, infrastructure, and steel. Their home textile division partnered with Fuel Cycle to gather important information for their clients who are retailers. The study consisted of 1,005 retail consumers between February 22nd and March 15th, 2023. This White Paper will dive into the key takeaways from the survey data and address consumer shopping trends that might impact your business.


Author: Kalyn Stockman

Kalyn Stockman is a Marketing Manager at Fuel Cycle, where she leads the social media and content strategy. With a degree in Business Administration (Marketing) from the University of the...