FC Connect 2020 Archives - Page 2 of 5

As Coronavirus quickly spread and settled into the United States, the BET Consumer Insights set out to connect with our community to understand how the… Read More

Driving Action with Data

Market feedback is only as valuable as the action it drives. See how to collect great data and put it to work to grow your… Read More

Preparing Now for Research in a Post-COVID World

The global pandemic crisis has brought huge changes to the market research/consumer insights field. The overall market for primary research has declined significantly, but the… Read More

Understanding the “U” in UX

As a design leader, you are responsible for building experiences that lead to better business outcomes, regardless of whether they happen in product, marketing, strategy,… Read More

Amplifying Employee Voices for Happier Culture & Better Business

Productivity, well-being, community, and empathy = what employees care most about. Positive employee experience is essential to a functional workplace and ultimately employee retention. With… Read More

Negative Blessings: How COVID-19 Can Benefit Research

Although many of us, myself included, have had COVID-19 impact our livelihoods, the upside of a crisis with so many unknown unknowns is the need… Read More

From the Political War Room to the Corporate Board Room: A New Method to Power Precision Insights

With the 2020 Presidential election around the corner, this session will take you into the political war room and reveal some of the best kept… Read More

Tactical Uses of Emerging AI to Scale Research

The market and consumer tastes are in a constant state of change. Because this change is so complex, iterative and agile qualitative learnings are essential… Read More

Putting the Voice of the Customer at the Heart of the Innovation Cycle

As one of North America’s largest real estate companies, Cadillac Fairview (CF) is constantly identifying new ways to drive an enhanced in-property experience for its… Read More

Incorporating Data Discovery into the DIY Strategy: How Fandango Drives Data to the Forefront of Decision-Making

DIY platforms become increasingly prevalent in insights teams’ tech stacks as many organizations move towards lower-budget, faster-return research strategies. Gathering data via DIY platforms is… Read More

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