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The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
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Communities as Strategic Infrastructure
eBook Communities as Strategic Infrastructure The Operating System for Customer Understanding Table of Contents Executive Overview Organizations today operate in markets defined by continuous disruption, rapid shifts in customer expectations, and tightening pressure to make decisions grounded in evidence rather than instinct. The urgency has never been greater: Forrester’s 2024
Resources
The Science Behind the Magic of Telling Stories: A Dynamic Framework for Developing and Evaluating the Power of Storytelling
Written by: Renata PolicicioVP of Research & InsightsESPN “We are the only animal with the mysterious glue that enables millions
Effective Strategies to Enhance Communities Through Social Listening
Did you know, your brand can understand online conversations at scale to discover new trends and execute targeted recruitment for research? Fuel Cycle users now
Fuel Cycle Named Inc. 5000 Fastest-Growing Private Company
Market Research Technology Provider Ranks No. 3,221 on the 2020 Inc. 5000 With Three-Year Revenue Growth of 118% Percent SANTA
Adapting to win: SurveyMonkey’s 7 tips for scaling your own agile, DIY market research program
Written by: Morgan MolnarDirector of Product MarketingSurveyMonkey Market Research Solutions 2020 has certainly been a crazy year – for life
How to Supercharge Your UX Research | Greenbook
In a digital world where everyone is online, UX matters more than ever. Trends in digital work are surfacing across
Your Complete Guide to Concept Testing
Table of Contents Concept testing is a valuable tool that can be used to determine what will and won’t work
How To Prototype Test Like a Pro
Many businesses use prototype testing to achieve and surpass the goals set by their companies. You may be wondering how
Here’s How You Need to Do a Pilot Test
Do you want to be able to identify potential problem areas before you invest all of your resources in a
Progressive Profiling: Unifying Data to Remap the Post-Covid19 Customer Journey
During Covid19, customer experiences drastically changed; new needs, new channels, new formats of communication. And while this way of life won’t be forever, we’re all going to emerge on the
The Importance of Naturality in Market Research
Research is a responsibility that few entrepreneurs enjoy. Not only is it time-consuming, but not many professionals understand how to conduct
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