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The Insider’s Guide to Market Research for Retail & CPG Brands
The retail and CPG landscape is evolving at breakneck speed. Shopper expectations change overnight, categories are becoming more saturated with new innovations, and economic pressures make profitability more challenging than ever. Winning brands don’t rely on guesswork—they leverage agile, real-time insights to track trends, test strategies, and make bold, informed decisions
Resources
Building Customer Empathy Among Stakeholders in Your Organization
Understanding your customers is crucial for fostering empathy among stakeholders, leading to products and services that truly resonate with the
Fuel Cycle Empowers Qualitative Research at Scale through Innovative AI-Powered Reporting
SANTA MONICA, Calif. – July 23rd, 2024 – Fuel Cycle, the best-in-class integrated insights platform for the modern researcher, today
Insight Communities for Market Intelligence
One of the most effective ways to gather market intelligence is through the use of insight communities. Insight communities provide
The Importance of Customer Insights for Financial Companies in 2024
For the financial services industry, customer insights lead the way to strategic decision-making and competitive differentiation. As we navigate through
Your Guide to B2B Online Communities: The What, Why, and How
Navigating the intricate world of B2B interactions requires a deep understanding of the modern buyer’s needs and behaviors. In “Your
Leveraging Insight Communities for Superior Product Testing in CPG
For the Consumer Packaged Goods (CPG) industry, the ability to innovate and adapt quickly is crucial. With changing consumer preferences
Navigating Changing Consumer Dynamics: Insights for Business Success – Fuel Cycle and Savanta
by Fuel Cycle and Savanta In today’s fast-paced world, where technological advancements, shifting demographics, and evolving socio-cultural trends shape our
The Rise of Private Label in an Inflationary Economy
Rising inflation is driving significant shifts in consumer behavior. One of the most notable trends in the Consumer Packaged Goods
How to Foster Brand Loyalty with Insight Communities
With countless options available to consumers across many industries, businesses need to find innovative ways to connect with their audience
Unveiling the AI Revolution in Market Research: Key Takeaways
Our recent webinar, ‘AI-Powered Holistic Research: Bridging Qual & Quant Insights Across the Product Lifecycle’, was led by industry experts