Fuel Cycle
Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
Featured Resource
TMRE 2025 – From Support to Strategy: Building an Insights Function Leaders Can’t Ignore
What does it take to build an insights function that leaders can’t ignore? In this session, Jeff Dahms of Physicians Mutual shares how he transformed research from a “nice-to-have” into a critical business driver—embedding insights into go-to-market plans, creating continuous customer feedback loops, and building organizational confidence in decision-making.
Resources
Key Webinar Takeaways: From a Neuron to Agentic AI
In our recent webinar, Rick Kelly (Chief Strategy Officer at Fuel Cycle) and Dr. Bahram Nour-Omid (Executive Chairman at Fuel
Why Uncertainty Around Tariffs Should Accelerate—Not Stall—Market Research
The current landscape of global trade is anything but predictable. With ongoing tariff discussions introducing new complexities for consumer brands,
The Insider’s Guide to Market Research for Retail & CPG Brands
The retail and CPG landscape is evolving at breakneck speed. Shopper expectations change overnight, categories are becoming more saturated with new
The Subscription Economy Needs Better Research: Are Brands Keeping Up?
The subscription economy is booming, with more brands shifting to recurring revenue models. But churn remains a major challenge—and acquiring
Fuel Cycle Signs GDQ Data Quality Excellence Pledge to Champion Data Integrity
At Fuel Cycle, we know that great decisions start with great data. In an era where insights drive everything from
AI-Ready Market Research Checklist
Artificial intelligence is revolutionizing market research, enabling faster, smarter, and more efficient decision-making. But to maximize its potential, your organization
The Market Research Industry is Dated—And Ripe for Disruption
Traditional Market Research is Failing Businesses Let’s cut through the noise—traditional market research will not help businesses succeed in 2025
The Insider’s Guide to Market Research for the Insurance Industry
For insurance providers, understanding consumer behavior is more complex than ever. The industry faces rising customer expectations, shifting economic conditions,
Insights vs. Instincts: What Really Drives Decision-Making in the C-Suite?
Despite living in the most data-driven era in history, many executives still rely on gut instinct over hard data when
The Potential TikTok Ban – What Brands Need to Know Now
We’re not in the clear yet – talks of a TikTok ban are still looming and have sparked a wave
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