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The Insider’s Guide to Market Research for Retail & CPG Brands
The retail and CPG landscape is evolving at breakneck speed. Shopper expectations change overnight, categories are becoming more saturated with new innovations, and economic pressures make profitability more challenging than ever. Winning brands don’t rely on guesswork—they leverage agile, real-time insights to track trends, test strategies, and make bold, informed decisions
Resources
Insights vs. Instincts: What Really Drives Decision-Making in the C-Suite?
Despite living in the most data-driven era in history, many executives still rely on gut instinct over hard data when
The Potential TikTok Ban – What Brands Need to Know Now
We’re not in the clear yet – talks of a TikTok ban are still looming and have sparked a wave
Revolutionizing Qualitative Research: How Fuel Cycle’s AI-Powered Tags Unlock Autonomous Insights
Imagine turning weeks of qualitative data analysis into mere minutes. Sounds like the future, right? Well, the future is here. Fuel
Fuel Cycle Unveils AI-Powered Tags, Transforming Qualitative Research with Autonomous Insights
SANTA MONICA, Calif. – February 4th, 2025 – Fuel Cycle, the insights operating system for the modern enterprise, today unveiled AI-powered tags—a breakthrough capability within
Navigating the Potential TikTok Ban: Insights for Brands
The potential TikTok ban has sparked discussions about the future of digital engagement, product discovery, and brand strategy. TikTok has
Empowering Omnichannel Teams for CPG Brands Through an Insights Ecosystem
In today’s digitally connected world, omnichannel strategies are essential for consumer-packaged goods (CPG) brands aiming to deliver seamless experiences across
Redefining Member Satisfaction: How Insights Teams Are Reshaping Healthcare Insurance
Healthcare Insurance Webinar Redefining Member Satisfaction: How Insights Teams Are Reshaping Healthcare Insurance The healthcare insurance landscape is rapidly evolving
Insights Communities for Product Intelligence
In today’s fast-paced market, meeting consumer expectations is critical to product success. This ebook, Insight Communities for Product Intelligence, reveals how
From a Neuron to Agentic AI: The Disruption of Market Research
Webinar From a Neuron to Agentic AI: The Disruption of Market Research Wednesday March 26th | 10:00am PT / 1:00pm
The Art of Insight: Turning Data Into Actionable Business Decisions
Every business today is swimming in a sea of information. Data comes at us from every direction… consumer behavior, market