Brewing Success: Coffee-Centric Consumer Insights with JDE USA and Fuel Cycle
Watch as we explore how JDE USA’s Coffee Insights Community enables actionable consumer empathy and insights that move at the speed of business action. We explore how we learn across a full landscape of drinkers who do different things at different times – and then convert that learning into meaningful messaging and experiences that delight […]
AI-Powered Holistic Research: Bridging Qual & Quant Insights Across the Product Lifecycle
This webinar explores how AI technologies revolutionize product research by seamlessly integrating quantitative and qualitative methodologies. Discover how leveraging AI can empower teams to gain comprehensive insights across the entire product lifecycle, enabling informed decisions and driving success in today’s dynamic market landscape.
Fuel Cycle + Sonos: From Living Spaces to Workplaces: Sonos’ Community-Led Journey Into Commercial Territory
Sonos, the sound experience brand renowned for its user-friendly premium sound system designs, has discovered a surprising trend among its consumers. Beyond the realm of home entertainment, business owners, directors and executives were leveraging Sonos products for commercial purposes. This unexpected yet enthusiastic adoption has propelled Sonos into a transformative journey to build a SaaS-led […]
Propelling Your Brand to the Forefront of Retail Innovation with Concept Testing
Concept testing serves as a pivotal element within the retail industry, providing a vital mechanism for businesses to validate, refine, and optimize their ideas before introducing them to the market. In this session, Robyn Ryden, Consumer Insights Manager at Carhartt, and Eric Avissar, Sr. Manager, Customer Success, at Fuel Cycle, will illuminate how Carhartt’s collaboration […]
Synergizing Human Behavior with AI: A Strategic Approach to Predictive Market Research
During this webinar, two industry experts weigh in. Jae Hauser, Associate VP of Research and Insights at Fuel Cycle, and Bill Bloom, CEO of FastFocus, discuss how AI tools can be used to amplify and enhance the study of human behavior. From increasing predictive accuracy to streamlining research processes, there are many benefits to consider […]
Anticipating Customer Needs: Staying Ahead in a Dynamic Market
In a rapidly changing business landscape, understanding and anticipating customer needs is the key to staying ahead of the competition. This webinar explores effective strategies to proactively identify and address customer requirements. Whether you’re a startup or an established company, we’ll equip you with the tools and knowledge needed to foster a customer-centric approach, build […]
Activating Your Goldmine of Behavioral Insights: Strategies to Achieve Data and Business Synergy
In this webinar, Fuel Cycle’s Chief Customer Officer, Polly Speros, and VP of Research Science, Kevin Row, discuss:
Mastering Multicultural Marketing: Leveraging Research Communities for Success
Join Fuel Cycle and ThinkNow for an insightful webinar on best practices for conducting impactful research with diverse audiences. In this session, we explore the dynamic world of multicultural research communities and equip you with practical and engaging strategies to operationalize your approach. We delve into understanding the unique needs of multicultural audiences and discuss […]
Quality is a 7-Figure Problem For Your Business and You Don’t Even Know
This panel discusses the hidden costs associated with poor quality and the value derived from using platforms dedicated to maximizing quality insights.
Using Community Insights to Power Brand Refresh Initiatives
Audience insights are a critical component of key brand initiatives such as a brand refresh. However, it’s essential for brands to ensure that their methods of gathering these insights are both efficient and effective to maximize their impact. During a brand refresh for Glassdoor, their research community proved to be indispensable when conducting research around key […]