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Resource Hub
The latest news, trends, and insights in research, all in one place. Discover the resources that inform the future of critical industries including Media/Entertainment, Technology, Retail, CPG, Healthcare, and Financial Services.
From Brief to Boardroom: Scaling Decisions with AI-Powered Research Agents
Whether you’re scaling your insights team or future-proofing your function, this session offers a blueprint for operationalizing AI without losing control, transparency, or human judgment.
Resources

How COVID-19 Has Impacted Consumer Behavior
Read on to discover: McKinsey & Co.’s ongoing COVID-19 consumer behavior tracking over the last year 3 fundamental shifts in

Emerging Trends in Media Consumption
Global media consumption has changed dramatically in recent years. The widespread availability of disruptive technologies and services has fundamentally shifted the ways that viewers think about,

The State of Media and Entertainment
Read on to discover: Imagine that it’s 1999, you are eight years old and looking forward to a movie and

Six Colors, Five Letters: Pride
We spoke with the internal Fuel Cycle team to gather their thoughts surrounding Pride. Here’s what they had to say!

Driving Customer Centricity with Online Communities
Customers are the heartbeat of every organization. From product performance to market penetration and beyond, the success of your business

The Great Consumer Shift
Did you know that over 75% of American consumers have tried a new shopping behavior in the last year? It’s

Igniting Product Innovation: Agile Research for a Competitive Edge
The latest reports from McKinsey reflect an evolution of brand loyalty, with a whopping 39% of consumers having tried a

The QR Code Renaissance: Using Tech to Enhance CX
A QR code, also known as a Quick Response Code, is a type of barcode invented in 1994 by Japanese

Informa: Igniting Product Innovation: Agile Research for a Competitive Edge
The latest reports from McKinsey reflect an evolution of brand loyalty, with a whopping 39% of consumers having tried a

White Paper: Delta Testing | GRIT
Digital experience is mission-critical for business leaders who seek to capture, retain, and expand customer relationships. Across every industry, digital leaders’
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