Audience Response Research Tools | Media & Entertainment
Written by: the Course5 Intelligence team Media companies need to strategically reinvent their portfolios to get ahead of the massive changes happening across the industry. To stay competitive in this era, it is important to understand how to sustain consumer engagement and to ensure better business outcomes for future releases by analyzing audience reaction on current video […]
Fuel Cycle Adds Course5 Intelligence as an FCX Partner
Company adds its newest partner to its market research ecosystem of insights Santa Monica, Calif., Sept 30th, 2020 – Fuel Cycle, Inc. the leading market research cloud for Fortune 500 companies, has added Course5 Intelligence to their exchange ecosystem as a partner. The FCX Marketplace already features 35+ world-class integrations such as Qualtrics and Voxpopme. […]
FC Connect Top 10: Week 3
Welcome to week 3 of the Top 10 series, featuring sessions from FC Connect 2020. Simply scan the list and click to download the ones that interest you! Check out the list from Week 1 Check out the list from Week 2 Accelerating Connected Health in Disease During Covid-19 Speaker: Virginia Owen, Director of Product Management, and Diana […]
The Great Consumer Shift: How US Shopping Behavior is Changing
The shifts in consumer behavior due to COVID-19 have been staggering. For example, we saw 10 years of consumer and business digital penetration in less than 3 months. McKinsey’s Global COVID Consumer Sentiment Survey collects and connects data across 45 different countries and the resulting insights were shared at the 2020 FC Connect Digital Insights Summit. This infographic summarizes the 5 big […]
Two Heads Are Better Than One: Combining Research Tools to Optimize CX Initiatives
Written by: the UserTesting team Today’s decision-makers have access to an ever-expanding plethora of tools to help them facilitate customer research. So how do you pick the right one? The answer is, many don’t pick just one. Different tools have different strengths that deliver different pieces of information, but by using multiple tools and combining […]
FC Connect Digital Insights Summit | Top 10 Sessions | Week 2
As you may already know, we’ve been compiling the summaries and links to all 40 speaking sessions from FC Connect 2020 into a weekly blog series: one list per week for four weeks. Welcome to Week 2! Simply scan the list and click to download the session recordings that jump out at you. What Brands Need to Know about Social Media […]
Leveraging Mobile eCommerce Tools for a Competitive Advantage
Currently, brands significantly underinvest in how they market, package and sell their product via mobile eCommerce. But the world is changing, and brands need to get ahead of the change. In the next normal, market dynamics will shift and change fast. What products sell and what messaging is most effective is highly dependent on these changing dynamics. Being […]
Follow Your Passion and Change the World: Valerie Thomas
Written by: Becky GomolkaExecutive AssistantFuel Cycle Valerie Thomas. Ever heard of her? Her work has made a lasting impact on the technology industry and the world, and her story continues to inspire people to follow their passions. Intrigued? Keep reading. In a time when girls were discouraged from learning math and science, a young girl in Maryland challenged the status quo. […]
FC Connect Digital Insights Summit | Top 10 Sessions | Week 1
The 2020 FC Connect Digital Insights Summit was so info-packed, it was physically impossible to watch every session live. But not to worry! All recordings are available and we’re parsing them out into bite-sized chunks for easy watching, on your busy schedule. We are putting together the summaries and links to all 40 speaking sessions into a weekly Top 10 series: one list per week for the next four weeks. Simply […]
The Great Consumer Shift: Ten Charts that Show how US Shopping Behavior is Changing
The shifts in consumer behavior due to COVID-19 have been staggering. For example, we saw 10 years of consumer and business digital penetration in less than 3 months. We will talk about 5 big changes to consumer behavior through the lens of McKinsey’s Global Consumer Sentiment survey results. We will also discuss implications for primary […]