Empowering Customers to Shape Your Products
Your customers are the greatest source of learning. Listen to a conversation with top experts in the field, Fuel Cycle’s Chief Product Officer, Rick Kelly and Community Expert, Jono Bacon, as they discuss the importance of leaning on your network of customers, how to gather their expertise, and build a feedback mechanism that rewards everyone. After listening to this webinar webinar you’ll walk away knowing: How […]
Supercharge UX Research with Real-time, Agile Video
Sit back, relax and join Calista Corley, CRO of Fuel Cycle in this 30 minute virtual meet-up and learn how to “supercharge UX research with real-time, agile video.” You can expect to learn: How to navigate your research with minimal disruption using a live, powerful qualitative research solution for conducting in-depth interviews via video calls. How you can engage with participants from anywhere and on […]
Video Research for a Mobile-First World
Replacing traditional methods in research can require a lot of stakeholder buy-in and sometimes the benefits of implementing a new tool don’t always outweigh the costs. This is particularly true when working with Qualitative methodologies that are often seen as a huge undertaking— and are regularly outsourced to third-party agencies. But now automated Qualitative research […]
Building Brand Trust: How Brands Like Nike Can Uncover Consumer Motivations of the Unconscious Mind
The unconscious mind has been deeply studied in the fields of psychology and neuroscience—and has now been leveraged into the market research space. Forward-thinking companies are using these techniques to understand the unconscious thoughts of their consumers to create winning campaigns and products. In this webinar, Rick Kelly, Fuel Cycle CPO, sits down with Anders […]
Data Security & Privacy: Paving the Way for Industry Leaders
Customer-first forward-thinking industries have been disrupting and changing the market over the last few years and now security and privacy is increasingly becoming a competitive advantage. How do entire organizations ensure the safety of their customer’s data while advancing their technology suite and capabilities? In this webinar, Rick Kelly, CPO, Marin Sarbulescu, VP of Research […]
Consolidating the In-store & Digital Experience: Marketing for the Future
Zara made recent headlines for being one of the first retailers to offer an augmented reality experience in their stores and ranks 5thin the world as a top retailer. Zara is a prime example of a brand that knows how to pull their customers in versus push their product out. Every brand is going to […]
2018 Update: Innovation & Market Research Webinar
Market researchers don’t have an adequate budget for innovation, with 67% of researchers reporting that lack of budget is their biggest obstacle to implementing new technology—and yet, they are met with mounting pressure to provide more accurate and detailed data on the customer. In this webinar, the research team at FUEL CYCLE shares research findings […]
How Online Communities Drive Better Business Decisions Across the Organization
Customer insights are the lifeblood of the modern enterprise. Yet insights professionals are forced to keep up with a rapidly changing market without proper tools. Luckily, market research technology has responded to this call-of-action and is ready to meet demand. In this webinar, the Insights Team at TMBI, the parent company of Reader’s Digest, Taste of […]
Maximizing the Respondent Experience
Respondent engagement continues to be one of the biggest challenges facing market researchers today. Across all modes of research, the industry has seen a 95% drop in response rates over the last 20 years. In this webinar, we share our secrets on how to maximize consumer feedback through ongoing community interactions, where average participation rates are […]
The Healthcare Boom: Insights for the Patient-Centric Organization
On March 13th, Mary Lou Barney, Vice President of Client Services at Fuel Cycle and Johnny Anderson, Client Success Associate at Fuel Cycle, took a deep dive into the impending healthcare boom and how data and insights can unlock the key to truly caring for patients. This webinar explores: The Drivers of the Healthcare Boom […]