Market Research Pain Points – Retail & CPG
The Consumer Packaged Goods (CPG) industry has been undergoing a major transformation for the past five years. Thanks to COVID, supply chain woes, changes in consumer preferences, new technologies and increased competition, CPG brands are being forced to reassess their go-to-market strategies and explore innovative ways of doing business. In this new era of retailing, […]
Healthfirst’s Agile Approach to Putting Its Members First
In the ever-evolving market we live in today, making quick decisions with accurate data is often thought to be unfeasible, but it doesn’t have to be. Market research democratization can and does exist in the real world. In this session, you’ll hear directly from Zuzanna and Mariana from Healthfirst. They’ll explore how the Fuel Cycle […]
TMB – Journey to Constant Customer Connection
While facing challenges due to declining response rates, as well as inability to access consumers as frequently or quickly as needed, TMB was looking for a tool that would provide a more consistent, easy to access connection. Learn how Fuel Cycle’s Community turned out to be the solution to these needs.
Overcoming Zoom Fatigue for Market Research Insights
If you said the phrase “Zoom fatigue” in 2019, you’d likely receive blank stares, confused expressions, and replies of “What?!”. Although Zoom video conferencing has been around for over a decade now, its use skyrocketed during COVID-19 lockdowns. In 2019, Zoom had 10 million users. By 2020 that number shot up to 300 million worldwide, […]
Fuel Cycle Named a Best Company for Leadership by Comparably
Market research cloud leadership team recognized for its dedication to employee success and satisfaction SANTA MONICA, Calif. – July 21, 2022 – Fuel Cycle Inc., the leading market research cloud for Fortune 500 companies, today announced it has been recognized by the Comparably Awards as one of the 2022 Best Companies for Leadership. This marks […]
Quirk’s New York 2022
Sponsor | New York City
Crypto, NFTs, and General Finance Trends
The finance industry, like all industries, was blindsided by the COVID-19 pandemic. Banks, lenders, and advisory firms had to dramatically alter how they did business, embracing a technology revolution driven by agile fintech (financial technology) startups. Mobile banking, digital trading, and online lending became standard fare for Millenials looking to invest, purchase a home, or […]
Qualitative Research and Leveraging Online Communities
Download this eBook to learn: What are online communities and when should we use them? How are Market Research Online Communities (MROCs) different from online focus groups? What are the advantages of Qualitative Research?
How Communities Power Tracking Needs
In an ever-evolving world, online communities continue to be an increasingly important asset to brands. This White Paper covers: Making a Case for Brand Communities Why Online Communities Are Imperative to Your Brand’s Success Case Study: Trusted Media Brands, Inc Enhance Your Brand’s Online Community with Fuel Cycle
One Giant Leap – FC’s James Webb Telescope Reactions
May you always look up at the stars and be curious about the beauties and mysteries of the universe! This week at Fuel Cycle we are celebrating the first pictures from the James Webb Space Telescope, as well as the accomplishments of all humans and animals that brought us to this era of space exploration. […]