Quirk’s Chicago 2023
Chicago, IL | March 27th-28th
Incorporating DE&I Into Market Research
Diversity, equity, and inclusion, or DE&I, is an initiative to bring voices of people from underrepresented groups to the forefront of business and society. How can you weave DE&I into your Market Research strategy?
Webinar: Using Data to Tell a Story
Fuel Cycle’s clients are facing a potential economic downtown, which places extra importance on the need for effective and succinct market research – at a time when their budgets may simultaneously come under pressure. In response, they want to provide a quick, interactive learning session to help their customers better use the data they have […]
Qualtrics X4 The Experience Management Summit 2023
Salt Lake City, UT | March 7th-9th
Quirk’s Los Angeles 2023
Los Angeles, CA | February 22nd-23rd
The Media Insights & Engagement Conference 2023
San Diego, CA | January 30th-February 1st
What Is Delta Testing, And How Do You Do It?
User experience (UX) testing is the process of understanding end users, what they need, and what they value when interacting with a product, system, or service. However, the challenge with traditional methods, like beta testing, is that it’s not continuous; The feedback becomes stale, and insights are fragmented. 5 to 15% of all development projects […]
Testing 101-Monadic Testing
At some point, every company wants to test a new product, service, or idea. But what’s the best way to do that? Many organizations use focus groups or other types of research methods. However, these approaches can be time-consuming and costly for smaller companies with limited resources. In this article, we’ll explore monadic testing—a type […]
Achievement Unlocked: How Market Research Takes GaaS to the Next Level
Introduction Choose your fighter! GaaS or traditional gaming? In this blog, we’ll examine games as a service. Games as a service, or GaaS, is a way for game publishers to “monetize video games beyond their point of sale“. It also provides players with new content like missions, competitions, and gear. This is done through season passes, […]
Fuel Cycle Integration with UserTesting Extends Access to More Customer Communities
Market research cloud leader makes it easier for researchers to test digital products pre- and post-launch SANTA MONICA, Calif. – October 19, 2022 – Fuel Cycle Inc., the leading market research cloud for Fortune 500 companies, today announced that their integration with UserTesting (NYSE: USER) is available for public release. The integration was demoed at […]