Leveraging SMS Campaigns to Power Real-Time Feedback
Written by: Kenneth Reilly, Senior Research & Insights Associate With critical decisions being made faster than ever, a continuous stream of feedback from your customer is imperative to navigating your business through uncharted waters. Long gone are the days when businesses had the luxury to take their time carefully planning and testing initiatives. Companies in today’s […]
How to Do SMS Marketing
Did you know that 66% of Americans check their phones up to 160 times a day? It’s clear that we have become increasingly dependent on our phones as mobile technology progresses. This ever-growing trend in consumer habits has opened up a new medium for marketers to connect with customers through text messages. What is SMS Marketing? SMS marketing is a strategy involving […]
Introducing Fuel Cycle Ignition: The Agile Insights Platform
Authored by Rick Kelly, Chief Product Officer, Fuel Cycle In a volatile and uncertain world, businesses need solutions that accelerate decision-making and ensures they can incorporate customer and employee needs into products, communications, and services. Today, we’re excited to introduce Ignition, the agile insights platform from Fuel Cycle. Ignition is a new solution suite from […]
Fuel Cycle Launches Agile Insights Platform
Insights Automation for Agile Teams SANTA MONICA, Calif., May 27, 2020 — Fuel Cycle, Inc., the leading Market Research Cloud, announces a new product called Ignition. FC Ignition is an agile insights platform for accelerating customer and employee insights by simplifying and automating research processes. Ignition’s robust toolkit enables users to rapidly innovate, assess digital advertising effectiveness, and develop deeper connections with customers and employees. Ignition extends insights capabilities beyond researchers to personas […]
Effective Strategies to Enhance Communities through Social Listening with Talkwalker and Fuel Cycle
Customer’s perspectives and the demand for specific goods and services are changing at an accelerated pace. It is now more important than ever to understand your communities and connect with them. Register for our joint webinar by Talkwalker and Fuel Cycle to learn more on: The value of building up communities for market research in the current […]
Need for Speed: The Power of Agile Insights Through COVID-19
Written by: Lianne Galante, Senior Community Associate Thanks to the Internet, efficiency and speed have become necessary ingredients of brand strategy. Coupled with the ever-changing world outlook due to COVID-19, adaptability and speed are mission-critical investments for a company. Consumers expect brands not only to be aware of the changes but to keep up with […]
New Fuel Cycle Product Enhancements: Qualitative-to-Quantitative Analysis
One of the trickiest bits of running qualitative research is the analysis. While quantitative research spits out clean, ready-to-share statistics, qualitative insights are a little, well, messier. And that’s precisely why we’ve made several product enhancements to the Fuel Cycle Market Research Cloud between January-April 2020. These enhancements were developed with the same ethos that […]
How to Accelerate eCommerce Sales Using Maturity Models
From the effectiveness of political campaigns to Apple’s success, creating a differentiated customer experience is what ultimately leads CPG, retail and eCommerce brands to design, develop, and launch products that fly off the eShelves. The common denominator among such successes: product research. The key to a failsafe strategy is making decisions based on quantitative and qualitative data from your users with near real-time feedback. Join Fast Focus and Fuel Cycle to learn how mature brands […]
Experience Management: What’s That?!
Experience Management. Ever heard of it? We have, and it’s time you did, too. Fuel Cycle is on a mission to become the best Experience Management platform on the market, but what does that even mean? Experience Management is the process of monitoring every interaction people have with a company in order to identify areas […]
Fuel Cycle Releases Qualitative Analysis Feature
Media Contact: Setareh MotamediVice President of Marketing Fuel Cycle (323) 556-5400 smotamedi@fuelcycle.com SANTA MONICA, Calif., May, 12 2020 Fuel Cycle, a leading experience management platform, announces several product enhancements made to the platform January through April of 2020. These enhancements for customers help accelerate insights and action across brand, product, customer, and employee experiences. Of note is Fuel Cycle’s new qual-to-quant capabilities […]