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Fuel Cycle Launches Integration With UserTesting, Expanding Ability for Companies to Access Customer Communities

New integration creates a seamless way to capture feedback from Fuel Cycle community members

SANTA MONICA, Calif. – April 13, 2022 – Fuel Cycle Inc., the leading market research cloud for Fortune 500 companies, today announced the launch of an integration with UserTesting (NYSE: USER), a leader in video-based human insight. The integration enables users to efficiently reach and manage networks of their own customers via Fuel Cycle communities directly within the UserTesting® Human Insight Platform.  

Through the integration, users can create and distribute tests from the UserTesting Human Insight Platform, andonce tests are launched, Fuel Cycle community members can access the test within the Fuel Cycle platform as a study. The session results can be viewed in UserTesting with Fuel Cycle members’ usernames matched to individual members, creating an easy and efficient way to capture feedback. 

“Customer feedback is an integral part of how companies continue to innovate and improve their products and services. It’s especially pertinent as consumers have more options than ever,” said Rick Kelly, CPO of Fuel Cycle. “The Fuel Cycle and UserTesting integration offers companies even more context around what customers are thinking and experiencing, allowing them to easily gather feedback then make the necessary adjustments to their product and services.” 

To learn more about Fuel Cycle’s integration with UserTesting, visit https://fuelcycle.com/.  

About Fuel Cycle

Fuel Cycle accelerates decision intelligence for legendary brands. We achieve this by enabling organizations to capture, analyze, and act on insights required to launch new products, acquire customers, and gain market share. By leveraging the Research Engine, which powers leading insight communities, brands forge connections with their key audiences and harness actionable insights that drive confident business decisions.

Fuel Cycle Contact

Kalyn Stockman
Manager, Corporate Marketing
Fuel Cycle
kstockman@fuelcycle.com

The Insights Operating System.

Fuel Cycle accelerates decision-making for iconic brands. We don’t just help you make decisions – we make them faster, smarter, and with precision. Unlock the insights you need to launch groundbreaking products, dominate customer acquisition, and outpace the competition.

With the Research Engine driving the most powerful insights communities, brands connect with their audiences at a deeper level, extracting bold, actionable insights that fuel fearless business moves.

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