Innovating Using Cross-Functional Teams

As different departments of business become more and more integrated with each other, having efficient cross-functional teams is becoming more and more essential in business. In order to have a well-working cross functioning team, oversight in some form is needed to succeed. In fact, 80% of those team’s projects without senior support fail. What is a Cross-Functional […]
FC Connect Top 10: Week 4

Welcome to week 4, the final post of the Top 10 series, featuring sessions from FC Connect 2020. Simply scan the list and click to download the ones that interest you! Check out the list from Week 1 Check out the list from Week 2 Check out the list from Week 3 An Entrepreneur’s Journey: How to Build […]
Audience Response Research Tools | Media & Entertainment

Written by: the Course5 Intelligence team Media companies need to strategically reinvent their portfolios to get ahead of the massive changes happening across the industry. To stay competitive in this era, it is important to understand how to sustain consumer engagement and to ensure better business outcomes for future releases by analyzing audience reaction on current video […]
FC Connect Top 10: Week 3

Welcome to week 3 of the Top 10 series, featuring sessions from FC Connect 2020. Simply scan the list and click to download the ones that interest you! Check out the list from Week 1 Check out the list from Week 2 Accelerating Connected Health in Disease During Covid-19 Speaker: Virginia Owen, Director of Product Management, and Diana […]
Two Heads Are Better Than One: Combining Research Tools to Optimize CX Initiatives

Written by: the UserTesting team Today’s decision-makers have access to an ever-expanding plethora of tools to help them facilitate customer research. So how do you pick the right one? The answer is, many don’t pick just one. Different tools have different strengths that deliver different pieces of information, but by using multiple tools and combining […]
FC Connect Digital Insights Summit | Top 10 Sessions | Week 2

As you may already know, we’ve been compiling the summaries and links to all 40 speaking sessions from FC Connect 2020 into a weekly blog series: one list per week for four weeks. Welcome to Week 2! Simply scan the list and click to download the session recordings that jump out at you. What Brands Need to Know about Social Media […]
Follow Your Passion and Change the World: Valerie Thomas

Written by: Becky GomolkaExecutive AssistantFuel Cycle Valerie Thomas. Ever heard of her? Her work has made a lasting impact on the technology industry and the world, and her story continues to inspire people to follow their passions. Intrigued? Keep reading. In a time when girls were discouraged from learning math and science, a young girl in Maryland challenged the status quo. […]
FC Connect Digital Insights Summit | Top 10 Sessions | Week 1

The 2020 FC Connect Digital Insights Summit was so info-packed, it was physically impossible to watch every session live. But not to worry! All recordings are available and we’re parsing them out into bite-sized chunks for easy watching, on your busy schedule. We are putting together the summaries and links to all 40 speaking sessions into a weekly Top 10 series: one list per week for the next four weeks. Simply […]
Best Practices for Qualitative Package, POS and Product Testing Online

Lauren McCluskeyVP, Qualitative ResearchMagid Any packaging-savvy client knows that it is not just a beauty contest. Packaging design and POS displays always need to start with context, so you need to find a way to get consumers to the store – even when we researchers can’t stand next to them at the shelf during a shopalong. […]
The Market Research Advantage: Connection

Businesses are constantly evolving, regardless of size or industry. And now more than ever before, you must be able to keep up with these changes and adapt to remain successful. But you can’t make constructive changes unless you’ve made the connection between the “what” and the “why” of the change. This is where market research […]