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White Paper The Great Consumer Shift: Store Brand vs. Name Brand

Many things have changed over the past two and a half years. First, the pandemic impacted people and businesses, especially in spending behavior.

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Press Enhanced Solution from Fuel Cycle Positions it as the Premier All-in-One Platform for Market Research.

Research platform leader expands product offering to give faster, better, and higher quality insights to client research.

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Fuel Cycle Market Research Cloud a laptop showing a dashboard for market research cloud on the screen
The ultimate agile insights platform
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Continuous market research for continuous product innovation.

learn more
  • FC Community
    Capture real-time community feedback
  • icon of a fire in orange hues
    FC Ignition
    Automated quantitative research
  • a live icon in fuel cycle colors
    FC Brand Health Tracker
    Elevate above the competition
  • FC Live
    Virtual focus groups anywhere, any time
  • icon of a stall in a market
    FC Exchange
    The marketplace for market research tools
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    Ignite Action with Insights
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    Our Client Success
Use Cases
  • Brand Intelligence
    Boost sentiment & perception
  • Digital Intelligence
    Enhance usability and design
Use Cases
  • Advertising Intelligence
    Improve advertising effectiveness
  • Product Intelligence
    Optimize pricing, packaging & distribution
  • Market Intelligence
    Increase share of wallet
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an image of the white paper on the great consumer shift
White Paper The Great Consumer Shift: Store Brand vs. Name Brand

Many things have changed over the past two and a half years.…

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NEWSROOM
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Press Enhanced Solution from Fuel Cycle Positions it as the Premier All-in-One Platform for Market Research.

Research platform leader expands product offering to give…

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How Market Research Mitigates Disruptions in Financial Services

The future of finance is shrouded in potential but also great uncertainty. Disruptions such as automation, digitalization, and changes in consumer behavior are upending traditional… Read More

Market Research

Fuel Cycle Earns #7 Technology Provider and #25 Most Innovative Supplier in 2022 GRIT Report

Market research cloud leader recognized by GreenBook for its dedication to continuous innovation in the insights industry SANTA MONICA, Calif. – August 29, 2022 –… Read More

Create More Impact with Visual Customer Data

What are customer insights? Customer insights are used by businesses to gain a deeper understanding of their customers’ wants and needs by analyzing their behavior. Read More

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