How to Accelerate eCommerce Sales Using Maturity Models

From the effectiveness of political campaigns to Apple’s success, creating a differentiated customer experience is what ultimately leads CPG, retail and eCommerce brands to design, develop, and launch products that fly off the eShelves. The common denominator among such successes: product research. The key to a failsafe strategy is making decisions based on quantitative and qualitative data from your users with near real-time feedback.   Join Fast Focus and Fuel Cycle to learn how mature brands […]

Experience Management: What’s That?!

Experience Management. Ever heard of it? We have, and it’s time you did, too. Fuel Cycle is on a mission to become the best Experience Management platform on the market, but what does that even mean? Experience Management is the process of monitoring every interaction people have with a company in order to identify areas […]