Fuel Cycle for Media & Entertainment

Command Attention. Convert Audiences. Dominate the Curve.

Fuel Cycle empowers media and entertainment brands to make smarter, faster decisions—at the speed of culture. 

Speak to an expert today!

This Industry Doesn’t Wait—And Neither Can You.

In the attention economy, standing still means losing ground. Viewers, players, and users are constantly shifting across screens, platforms, and fandoms. Whether you’re streaming, publishing, gaming, or creating, one truth holds: only those who adapt in real time will thrive. 

Fuel Cycle delivers the audience intelligence edge you need—fast, unfiltered, and relentlessly actionable. 

From Ratings to Reactions, Streams to Screens—Know What Hits.

Fuel Cycle helps media and entertainment leaders go beyond gut instinct to: 

Test concepts, pilots, trailers, and game mechanics pre-launch

Validate storylines, cast alignment, or franchise fit

Identify what sells to advertisers, buyers, and brand partners

Track what’s gaining traction—and what’s falling flat

Whether your KPI is viewer retention, gamer loyalty, ad revenue, or cultural buzz—Fuel Cycle gives you the playbook to win it all. 

This Isn’t Just Research. It’s Strategic Firepower.

The Research Engine goes far beyond surveys and discussion boards

  • 🎮 Live audience testing with targeted segments—gamers, subscribers, superfans
  • 🎬 Qual + quant hybrid studies for immersive, narrative-driven content
  • 📱 In-the-moment mobile feedback for fast iteration
  • 🔗 Data integrations to unify behavioral, attitudinal, and usage insights 

Forget legacy panels and lagging metrics. This is real-time intelligence, built for the fast lane of entertainment. 

Reach the Right Audiences—Wherever They Engage

Streamers and subscribers by tier or churn status
Gamers by platform, genre, or playstyle
Social users and creator followers
Competitive users and niche fandoms
Segment smarter. Test deeper. Scale faster. 

Built for Every Corner of the Content Machine

Audience & Research Teams: Spot shifting behaviors and creative white space

Monetization & Sales Leaders: Validate commercial strategies and ad packages

Marketing & Brand Teams: Align messaging to real-time audience sentiment

Product, UX, and Innovation: Optimize experiences across platforms

Turn Audience Signals Into Strategic Advantage

Content is everywhere—but attention isn’t. 
With Fuel Cycle, you’ll know what to build, where to launch, and how to scale—before your competitors even react. 

Webinar
Webinar: Fuel Cycle Summer Release

Upcoming Webinar Summer Release July 16th | 10:00am PT/1:00pm ET Matt Mackinnion VP, Product SallyPage Mckinney Sr. Product Manager Ken Reilly Product Manager Register Now