Managing Customer Experiences
According to IDC, it is expected that $641 billion will be spent on customer experience technologies worldwide in 2022, which is $130 billion more than 2019. Why is that? Statistics show that customer-centric companies are 60% more profitable than companies that are not. With so many competing brands crowding the market, 67% of customers have turned into “serial switchers” – changing brands due to poor customer service. Wonder how much that damage cost? More than $75 billion per year. So, […]