Today’s market researchers need to utilize data from a variety of channels – including transactional data, social media, and survey data – to uncover meaningful insights. Not only do they need to find ways to collect this vast array of quantitative and qualitative data, but they also need an efficient way to integrate and analyze it for accurate insight extraction. When this level of precision and speed are the new-norm expectations for researchers, how can they possibly keep up? The answer lies in intelligent automation.
Join Fuel Cycle’s CPO, Rick Kelly, and VP of Sales, Polly Speros, to discover the incoming trends and integrated solutions for leveraging intelligent automation for customer insights.