Video Research for a Mobile-First World

Replacing traditional methods in research can require a lot of stakeholder buy-in and sometimes the benefits of implementing a new tool don’t always outweigh the costs. This is particularly true when working with Qualitative methodologies that are often seen as a huge undertaking— and are regularly outsourced to third-party agencies. But now automated Qualitative research technologies have made strides to allow for researchers to incorporate easy-to-use and integrative solutions into their workflows.

On March 12th the Fuel Cycle team, Senior Research Manager, Jennifer Galamba, Product Manager, Brandon Lee, and Solutions Consultant, Elana LaDue, discussed how state-of-the-art video technologies can capture and structure qualitative data so that researchers from novice to expert can quickly analyze and gather insights from qualitative data with speed, consistency, and ease.

This webinar explores:

  • Unpacking the current cost and time that traditional qual research requires
  • The investable shift that market research is taking toward automated tools
  • How organizations can seamlessly implement qual tools into their workflows

 

Watch it Today!

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Your customers are providing feedback 24/7. The world’s most successful brands use Fuel Cycle’s market research platform to capture, analyze, and act upon reliable data – with greater speed and relevance than their competitors. Fuel Cycle guides you through the research lifecycle to find the answers to questions you didn’t even think to ask.

Headquarters

11859 Wilshire Blvd, Suite 400

Los Angeles, CA 90025

 

NYC

205 E. 42nd St,, 15th Floor

New York, NY 10017

 

info@fuelcycle.com

fuel-cycle-logo-white

Your customers are providing feedback 24/7. The world’s most successful brands use Fuel Cycle’s market research platform to capture, analyze, and act upon reliable data – with greater speed and relevance than their competitors. Fuel Cycle guides you through the research lifecycle to find the answers to questions you didn’t even think to ask.

Headquarters | 11859 Wilshire Blvd, Suite 400, Los Angeles, CA 90025

NYC | 205 E. 42nd St,, 15th Floor, New York, NY 10017

info@fuelcycle.com

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