eBook

Qualitative Research and Leveraging Online Communities

Download this eBook to learn:

What are online communities and when should we use them?
How are Market Research Online Communities (MROCs) different from online focus groups?
What are the advantages of Qualitative Research?

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Author: Kalyn Stockman

Kalyn Stockman is a Marketing Manager at Fuel Cycle, where she leads the social media and content strategy. With a degree in Business Administration (Marketing) from the University of the...

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