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Community Manager Spotlight: Jade

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In honor of Community Manager Appreciation Day (January 25th) we have started a new blog post series – the Community Manager Spotlight. On the 25th of every month we will be highlighting one of our very own FUEL CYCLE Client Success team members. Their expert insights can be used to learn a little more about what it takes to run a successful online community.
 

This week we are highlighting Jade (Ideses) Etchells, Senior Associate of Client Success at FUEL CYCLE. Check out her interview below:
 

What is your name & job title?
Jade (Ideses) Etchells, Senior Associate of Client Success
 

What is your favorite thing about your job?
My favorite thing about my job is the excitement that I find when coming up with new strategies for brands. We are continuously discovering information here at FUEL CYCLE, from market research to community engagement, the possibilities are endless.
 

How would you describe yourself in 3 words?
Enthusiastic, Inquisitive, & Passionate
 

What’s your favorite brand and why?
De Beers – they have created a brand that has the power to define social norms, for example: creating the standards that a wedding ring should cost a minimum of 3 months salary.
 

What does community mean to you?
Community is more than a place for feedback. It’s an environment that you can show your customer that you truly care about them and that they provide incredible value to your organization.
 

What is your #1 tip for other CS teams?
Community can be used for anything. Don’t stop at customer feedback, there are uncountable insights to discover.
 

Want to learn more about how online communities can benefit your brand? Request a demo today!

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Fuel Cycle empowers the entire organization with a deep, on-demand market understanding to solve the hardest research problems businesses face. Don’t settle for disconnected products, trackers, and tools — take control of continuous research, fully integrated, in one solution.

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