Activating Your Goldmine of Behavioral Insights: Strategies to Achieve Data and Business Synergy
In this webinar, Fuel Cycle’s Chief Customer Officer, Polly Speros, and VP of Research Science, Kevin Row, discuss:
Privacy and Security Considerations in Market Research Online Communities
With the rise of Market Research Online Communities (MROCs), the digital realm has become the primary arena for insights generation. Online communities offer a dynamic and insightful platform for researchers, but they also present unique challenges concerning privacy and security. As market research and insights professionals, it’s crucial to strike a balance between extracting valuable […]
How FC Live Garners More Valuable Qualitative Insights While Cutting Costs
A national retail company specializing in beauty, cosmetics and fragrances utilized FC Live, Fuel Cycle’s virtual focus group tool, to gather comprehensive qualitative research virtually, significantly reducing time and costs associated with in-person focus groups and yielding more valuable results.