The Media Insights & Engagement Conference 2023
San Diego, CA | January 30th-February 1st
What Is Delta Testing, And How Do You Do It?
User experience (UX) testing is the process of understanding end users, what they need, and what they value when interacting with a product, system, or service. However, the challenge with traditional methods, like beta testing, is that it’s not continuous; The feedback becomes stale, and insights are fragmented. 5 to 15% of all development projects […]