FC Connect - Agenda - Day 2

Day 1 | Day 2

Time

Capture

Attend sessions focused on methods for gaining tactical insights, such as qual to quant and agile methodologies.

Connect

Hear from keynote speakers, attend fireside chats & gain expert insights from our FCX Partners.

Act

Learn how to implement new insights for lasting change through case studies and customer stories.

9:30am EDT
6:30am PDT

How Pricing Can Make or Break Your Portfolio

Jason Widjaja, Market Researcher and Nicole Teh, Director of Parnterships at Conjointly

How Brands Can Gain a Competitive Advantage and Accelerate Mobile E-Commerce Growth

Bill Bloom, CEO & Founder and Ken Madsen, CMT at FastFocus

An Entrepreneur's Journey: How to Build & Launch a Startup Within a Corporate Environment

Niari Keverian, Head of Innovation - Dabbly at Ocean Spray

10:30am EDT
7:30am PDT

Progress Over Perfection: Becoming the Customer's Voice Within the Organization

Jeff Dahms, Director of Customer Experience at First National Bank of Omaha

Mastering Extreme Audience Agility for Optimal Advertising Performance

Katie Casavant, President at 0ptimus

B2B? or not 2B? Pleasing all the Stakeholders

Nicole Granville, Market Research Analyst at Vanguard

11:30am EDT
8:30am PDT

Amplifying Employee Voices for Happier Culture & Better Business

Sally Page McKinney, Director of Community at Fuel Cycle

12:00pm EDT
9:00am PDT

Understanding the "U" in UX

Kim Callery, Design Program Director at IBM Watson

Removing the Walls of Siloed Insights

Kevin Row, VP of Research & Insights at Fuel Cycle

Consumer Insights Needed Now: Best Practices for Package Testing Online

Abs Chamali, CEO at ConceptSauce and Lauren McKluskey, VP of Qualitative at Magid

1:00pm EDT
10:00am PDT

Preparing Now for Research in a Post-COVID World

Simon Chadwick, Managing Partner at Cambiar

Making Your International Community a Success

Dorte Torpe Hansen, Chief Commercial Officer and Caroline Bastide, VP of Digital and Services at Strategir

Incorporating Data Discovery into the DIY Strategy: How Fandango Drives Data to the Forefront of Decision Making

Margaret Wilhelm, VP of Consumer Insights at Fandango

2:00pm EDT
11:00am PDT

Driving Action With Data

David Roberts, CEO at SurveyGizmo

LIVE KEYNOTE:
Featuring Max Amini

Introduction by Rick Kelly, Chief Product Officer at Fuel Cycle

Putting the Voice of the Customer at the Heart of the Innovation Cycle

William Gibson, Manager of Customer & Client Insights at Cadillac Fairview

3:00pm EDT
12:00pm PDT

Session Topic: Coming Soon!

Luc.id

Fireside Chat: From COVID to Content Leadership

Jono Bacon, Community Expert and Author

Tactical Uses of Emerging AI to Scale Research

Andrew Konya, CEO & Founder at Remesh

4:00pm EDT
1:00pm PDT

The Great Consumer Shift: Ten Charts that Show how US Shopping Behavior is Changing

Tamara Charm, Agile Consumer Insights Leader at McKinsey & Co.

3 Reasons Companies Miss the Mark on Customer-Centricity and How to Fix It

Michelle Huff, CMO at Usertesting

From the Political War Room to the Corporate Board Room: A New Method to Power Precision Insights

Natalie Lupiani, Vice President, and Mitch Markel, Partner at Benenson Strategy Group