Resources

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Holiday Shopping Habits Report

E-commerce giants and digital disrupters have completely transformed shopping habits. Traditional retailers are having to navigate a new space entirely, and this report outlines key…

Insuring Millennials: The Most Under-Insured Generation

Millennials are considered the most hard-to-predict consumers of any generation. Insurance providers are feeling at a loss. How do you ensure the most under-insured generation?…

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2017 Toy Industry Report: Evolving Gender Roles are Disrupting the Market

The gender binary is slowly being dismantled. More women are involved in a cultural and political space and more men are involved at home, and…

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2017 Industry Report: The Future of Market Research

Market research budgets have stagnated at around 10% and are only predicted to grow by 1% in the coming year. The future of the industry…

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The Demise Of Advertisement-Driven Media

The golden years of a one-size-fits-all model of broadcast media is over.  With the swift rise of digital channels and platforms, traditional analog media is…