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Author: Victoria Shakespeare

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Blog Privacy and Security Considerations in Market Research Online Communities  

With the rise of Market Research Online Communities (MROCs), the…

Blog
Blog Limitations of Traditional Focus Groups and How to Overcome Them 

If you’re in the world of market research, you’re no…

Fuel Cycle Blog: What is UX Research? Why is it Important?
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Blog What is UX Research & Why Is It Important | User Experience Research

Running a successful business today is all about getting on…

Fuel Cycle Blog: 5 Essential Tips for Your Customer Journey Map
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Blog 5 Essential Tips for Customer Journey Mapping

With businesses becoming more and more customer-centric, customer journey mapping…

Fuel Cycle Blog: How and Why You Should Start Concept Testing
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Blog What is market testing?

One thing we know about any launch is that it…

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Blog Theatrical Film vs. Streaming: Navigating the Post-COVID Entertainment Landscape – A Market Research Per...

The film industry has faced some major shake-ups in the…